Hey Ken - thanks for the shoutout. Twitter is still NOT a mainstream business tool and as much as I'm an evangelist for it's uses in business, it's not for everyone. And it's much more important that a business adopt whatever tools work for them and, more importantly, their customers. It's about establishing the underlying philosophy for social media in the first place - better, more open communication, lasting relationships with customers, brand loyalty and a human face to the logo. If you embrace those tenets, the tools you use are completely secondary.
Thanks for sharing the presentation!
Adam Needles
· 11 months ago
Just a tought about whether Twitter is mainstream or not:
Just counted 29 different articles mentioning Twitter in the WSJ since September, including one that headlines, "Twitter Goes Mainstream."
I think it may actually be the most innovative tool for garnering customer insights and engaging brand communities in a two-way dialogue in the social media universe. And paired with a blog, it is an incredible way to improve customer-brand dialogue (and co-creation).
plus one I added your blog to a bookmark! the post Excellent but your design no correctly displayed on my mozile and badly read . But I suppose that I have temporary problems with the Internet. please Write more. but I will try to build system and i will be happy to read more.
All Comments
Thanks for sharing the presentation!
Just counted 29 different articles mentioning Twitter in the WSJ since September, including one that headlines, "Twitter Goes Mainstream."
I think it may actually be the most innovative tool for garnering customer insights and engaging brand communities in a two-way dialogue in the social media universe. And paired with a blog, it is an incredible way to improve customer-brand dialogue (and co-creation).
<abbr>Adam Needles’s last blog post..Who’s Propelling Ideas … Hayes/Malone on Marketing 3.0</abbr>
I added your blog to a bookmark!
the post Excellent but your design no correctly displayed on my mozile and badly read . But I suppose that I have temporary problems with the Internet. please Write more. but I will try to build system and i will be happy to read more.